Spotlights

Kevin Bruns, WPUNJ ‘13,Corporate Communications Manager at SiriusXM

Kevin Bruns is a William Paterson University alum who graduated in 2013 with a degree in Communication and Public Relations. Bruns has worked in pharmaceutical PR and is now a Corporate Communications Manager at SiriusXM, working on the sports programming. He gives readers an insight on his time at William Paterson and his career trajectory which lead him to his most current job.

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Courtesy of Kevin Bruns

As an undergrad at William Paterson how involved were you on campus?

I was pretty involved, as soon as I got there my freshman year I started doing work with the radio station. I actually got trained at the radio station the summer before my freshmen year even started so I was on air right as the year started. I did work with the TV channel for their sports programming. Later in my freshman years I joined the SPRA so I was pretty involved. I had internships with the career development and advisement center as well as ultimately with sports information, which was cool and that turned into a part time job.

Do you think your involvement help you in your career?

Yes, certainly from a resume perspective it was helpful and from a practical perspective as well. We did a couple of events, a couple of fundraisers and those type of things so a little bit of hands on experience is certainly helpful. What’s good about the TV and radio stations is that they are so hands on so if you’re doing a radio show you’re the producer and the talent and host so you get to do the whole thing. Same with TV, if you want to do an on air thing you can audition.

What was your favorite class at William Paterson?

It wasn’t Spanish, that’s for sure. I enjoyed the PR classes, obviously! Some of the communication classes I liked. I took Media Ethics and Law, which was interesting because I like a bit of the legal side of things. I enjoyed the PR capstone (shout out to Professor Brown!!). Even the journalism classes were fun, just being able to write in a class and doing that type of thing

Do you think those classes prepared you for the “real world”?

Yeah, absolutely. I remember back then I was in my internships and it was write a release or write an alert or draft this or write an op-ed story and without a journalism class or your PR class it would’ve been much harder.

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Spotlights

Luisa Salazar, WPUNJ ’17

Luisa Salazar is a senior at William Paterson University, with a major in communication and a minor in media production and communication studies. Salazar discusses her passion for radio and her current music programming internship at SiriusXM Radio.

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Where are you currently interning and how long have you been there?

I intern at SiriusXM and have been here for 4 months

What is your major and minor? Do they have anything to do with what you’re doing at your internship?

My major is communication and my minor is media production and communication studies. As a media production major I’m specialized in audio production. Everything that I’ve learned at school – I’ve applied to my day-to day at SiriusXM.

What is a day in the life of an intern? Do your tasks vary or stay the same on a day to day basis?

My tasks vary but they all relate to music programming. I typically help load voice tracks, edit interviews, ingest music among other things. I’m also in charge of doing the phone screening for two live shows.

How exactly did you pursue this internship? What was the process like from applying to then getting the internship?

I found the recruiter’s email and contacted her about my interest in the internship. I had a phone interview with the internship recruiter and then an in person interview with my music programming managers. After I followed up with the recruiter was when I found out that I had gotten the internship.

What are your end goals when it comes to your career? Do you believe your internship has helped you get closer to those goals?

Ultimately I want to host a morning radio show and I do think that this internship is a step in the right direction.

If you could have any job you wanted after you graduate, what would it be and why?

After graduation an ideal job would be a co-host of a morning radio show. This is what I’ve worked towards for these last four years of my college career.

What advice would you give to a student that wants to pursue a career in entertainment or more specifically production? Is there a specific path they should take?

Some advice i would give would be, if you love radio for all the right reasons (you love music, sharing ideas with others) then go for it – but if you go into it for fame or money, you will quickly fail.